LaCosteWorks Consulting partners with organizations and leaders at different stages of their communication journey — from those shaping their voice for the first time to those refining how they show up in moments that matter.
Whether you're still finding your footing or looking to sharpen your positioning, I work alongside leaders and organizations ready to approach communication with intention, discipline, and care.
LaCosteWorks is especially effective for teams navigating growth, transition, or increased visibility, and who are open to thoughtful guidance around how their words reflect their values, priorities, and people.
The LaCosteWorks Diagnostic is a standalone, one-time strategic assessment that evaluates how communication is currently functioning across an organization. It identifies strengths, areas of friction, and opportunities for greater alignment, resulting in clear recommendations for what type of support makes sense next. This engagement is designed to provide perspective before committing to longer-term work — whether with LaCosteWorks or another partner.
Custom workshops and facilitated learning experiences designed to deepen how teams contribute to an organization's communications function and culture. These standalone sessions are tailored to organizational priorities and may include strategy intensives, cultural immersion discussions, case study deep dives, or executive roundtables. Each experience is designed to enhance perspective and translate insights into practical next steps.
Open any service to see what it includes.
I work with leaders and organizations to define what should be said, why it matters, and how to show up consistently in earned media spaces with strong writing, positioning, and preparedness central. This is especially effective for organizations navigating visibility, change, or moments that require thoughtful articulation rather than volume, simply.
This work emphasizes strategy, strong writing, and advisory support rather than monotonous media outreach or list-driven pitching.
I support organizations in articulating decisions, priorities, and direction to external stakeholders in ways that feel current, grounded, and credible without defaulting to rigid or outdated corporate language. The work centers on helping teams communicate with relevance and care when expectations are layered, and audiences are paying their closest attention.
This work helps organizations stay culturally aware and steady, even when the environment around them shifts.
I help organizations shape how information and change are communicated internally – translating strategies into language teams can understand and act on. The work supports alignment, reduces fragmentation, and helps sustain trust, especially during periods of growth, transition, or heightened attention.
This work is about ensuring people within organizations understand what's happening, why it matters, and what it means for them.
I support leaders and organizations looking to shape the foundation before campaigns or content are fully developed, ensuring ideas are aligned with both business priorities and cultural context. Brand strategy isn't only visual. It's about making sure language, ideas, and values line up.
This work defines the expressive foundation of an organization – shaping how ideas, values, and priorities are translated into language and creative expression.
I help leaders and organizations shape both what they're saying and who is saying it. This work distinguishes between thought leadership – the ideas and perspectives an organization contributes to broader conversations – and executive positioning, which focuses on how leaders show up, speak, and are understood in moments that matter. When thoughtfully connected, the two reinforce each other.
This work ensures visibility feels earned, not performative – whether strengthening an organization's point of view, elevating a leader's presence, or aligning the two.
I help organizations design and shape experiential moments that reinforce brand positioning, deepen engagement, and create meaningful visibility. The work focuses on concepting, cultural contextualization, and communications integration – ensuring that experiences feel aligned with the brand and not isolated.
This work helps connect real life experiences back to an anchored story to serve as long-term narrative assets.
I help organizations build and communicate relationships with the communities they serve to align outreach, partnerships, and messaging with local realities, stakeholder priorities, and long-term credibility. This work often sits at the intersection of business objectives and neighborhood impact.
This work strengthens community alignment, local economic vitality, and organizational reputation over time.
Social Media Strategy & Influencer Engagement + Strategic guidance and content development for owned social presence and influencer partnerships.
I help leaders and organizations define how they show up across social platforms while also shaping who helps carry their message into broader cultural spaces. Social strategy focuses on narrative consistency and positioning on owned channels. Influencer engagement focuses on identifying aligned voices and integrating them thoughtfully into larger communications efforts. When aligned, the two reinforce credibility and reach.
Includes
This work emphasizes discipline and cultural awareness, ensuring visibility feels purposeful and not reactive.